Nicky Woodward, Business Development Manager – F&T

Nicky says she stumbled into the building and construction industry. But maybe it was destiny – both her father and grandparents were builders. Part way through a mechanical engineering degree she responded to a job advertisement and was accepted for a traineeship at Pryda.

Other than a two-year stint running her own truss plant, and a few years managing another, she’s been with Pryda for the lion’s share of her working life, spearheading software testing, support, and training programmes for Pryda Build – and now working in Pryda’s Productivity business development team. It’s a role that draws on her knowledge of design, systems, and the day-to-day challenges of running a fabrication business. 

Nicky Woodward, Pryda Business Development Manager - F&T
Nicky Woodward

She says the F&T industry is getting tougher with stiff competition and builders often chasing the bottom line, sometimes at the detriment of better overall project solutions. It can be hard to offer meaningful points of difference to builders. “So we’re all about helping our fabricators improve their efficiency and productivity; producing more, but with less effort – also enabling them to get their frames and trusses out the door a bit faster,” she says. The results speak for themselves. A recent project she helped run for a Queensland-based fabricator delivered a whopping 35 percent uptick in productivity.

“That’s what I love about this job and the Pryda way,” says Nicky. “We‘re about making a real difference to the people we work with. If we can do that then everyone benefits.”

Nicky Woodward
Business Development Manager – Frame & Truss
M: +61 438 521 503